24-25 AUGUST 2022

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Food & Drink partner info pack

Design Helsinki will showcase the best in contemporary Nordic design. Launching in Finland, the Nordic’s hidden gem, the festival will highlight the profound influence that Scandinavian design and its commitment to sustainability has on the Architecture and Design industry.

This is your Food & Drink information pack for Design Helsinki 2022: a quick-reference document to help you get the most out of your involvement in the festival. You’ll find an overview of this year’s event, an outline of how we work to support and promote you, those all important deadlines and how you can submit your food & drink partner application form.

Festival structure

Design Helsinki is made up of four main streams of activity, which can help to define the visitor experience.

Food & Drink / Fringe

Working in conjunction with some of Helsinki's best bars and restaurants, visitors will benefit from a variety of discounts and deals. Design Helsinki will select local Food & Drink partners to join the festival.

Showrooms

Integral to the festival are the local design showrooms who will partner with Design Helsinki to present a stimulating programme of topic-led events including talks, workshops and product launches.

Exhibition

A curated international pavilion situated in the heart of Helsinki will showcase the best in Nordic, Scandinavian and international contemporary design brands.

Installations

A number of thought-provoking and immersive installations will be situated across the festival trail and will double as wayfinding beacons to encourage visitor movement across Helsinki.

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Application process

As part of the Food & Drink programme at Design Helsinki, a selection of local bars and restaurants will throw open their doors to the festival’s visitors to offer a variety of special deals and discounts.

Please note if you are selected to be a Food & Drink partner, a participation fee of €150 is required. This covers promotion of the event online and via social media, as well as marketing materials at the show. Food & Drink partners are limited and are offered on a first-come, first-served basis (subject to approval).

The selected participants will be located within the parameters of the Design Helsinki map. Anything outside of this area will not be selected for inclusion.

Please complete the food & drink partner form here

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Marketing Benefits

All selected Food & Drink partners for #DesignHelsinki will have access to the following marketing assets:

Website listing
Individual Food & Drink profile and online map pin on www.designhelsinki.com

On-site materials
You’ll receive a Design Helsinki sign to place outside your venue to let visitors know you are taking part in the festival.

Deadline

The deadline for Food & Drink participation is 24th June 2022.

For more information about becoming a Food & Drink partner please contact hanna.laikola@m10group.co.uk

Lead Partners

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Event Partners

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Media Partners

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